“What PRSA-NY Learned About Mental Health in PR by Talking to Pros”

79% of PRSA-NY members agree that they feel anxious and uncertain about the future Moving into 2023, with a number of markets, industries, demographics and individuals all on what seems like a perpetual edge, things can feel uncertain on the best of days. While dire outlooks across the board means PR isn’t alone its concerns […]

Twitter Turmoil Poses Risks to the Company’s Brand

The Wall Street Journal interrogates Elon Musk’s October 2022 Twitter takeover, and the subsequent backlash and negative long-term effects on the social media giant’s brand. PRophet Founder and CEO Aaron Kwittken joins a bevy of PR, digital marketing, and social media industry thought leaders who give their take on the direction Musk is steering Twitter […]