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Optimize your crisis response or reputational campaign by knowing with greater certainty how and which media will react to an emerging issue
Investor interest and message receptivity around earnings and other major corporate announcements can be privately tested against select media influencers in advance of public communications
Test the potential interest and resonance of an upcoming campaign or brand positioning amongst media influencers
Virtually test and predict media interest, sentiment and spread for your pitch or press release to know with greater certainty interest from reporters
Test positioning for new products and lines of service, securel and discreetly
Better anticipate and manage risk while scenario planning around potential legal and regulatory threats