S&T Live Recap: The Potentially Transformative PR Power of AI
A live (recorded) conversation between Editor-in-Chief John Elsasser and PRophet founder Aaron Kwittken. “‘Kwittken’s biggest gain from using AI is its ability to personalize pitches for reporters, based on their previous articles. But even when using ChatGPT to write pitches, press releases or guest columns for executives, “you always need humans to bring it to […]
