The next generation of PRophet is here!

PRophet 2.0 is the first-ever AI-driven platform, built by and for PR professionals, to use a proprietary combination of natural language processing and machine learning to predict media interest and story sentiment before you ever send a pitch. Powered by new integrations with PeakMetrics and Podchaser, PRophet 2.0 allows PR pros to identify the best journalists from a global dataset spanning seven countries. “PRophet 2.0 is a game-changer, migrating our software platform from an additive budgetary spend for brands and agencies to a complete replacement of dinosaur legacy systems,” said Aaron Kwittken, founder and CEO of PRophet.

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Optimize your crisis response or reputational campaign by knowing with greater certainty how and which media will react to an emerging issue
Investor interest and message receptivity around earnings and other major corporate announcements can be privately tested against select journalists in advance of public communications
Test the potential interest and resonance of an upcoming campaign or brand positioning amongst our dataset of over 100,000 global journalists
Virtually test and predict media interest, sentiment and spread for your pitch or press release and surface journalist targets in real time who are most likely to be interested in your story
Test positioning for new products and lines of service, securely and discreetly
Better anticipate and manage risk while scenario planning around potential legal and regulatory threats
Investor Relations Marketing & Advertising Media Relations Product Development Public / Regulatory / Legal Affairs

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