Tag: Cannes 2025

Engineering the Future: How AI is Redefining Strategic Communications 

Last year, Hootsuite witnessed an unprecedented change in user behavior. Their biggest traffic driver was no longer Google search—it was ChatGPT. This change represents more than just shifting user preferences; it represents a fundamental transformation in how information flows, how stories spread, and how earned media gets discovered in our AI-driven world.  Why Traditional PR […]

Cannes Daily Briefing 

Day 4 – 6.19.25  In the final big programming day of Cannes Lions 2025, female athletes and leaders dominated the conversation today at SPORT BEACH.   In the content studio:  Whether you joined us in person or followed along with us virtually, thank you for being part of the fun. Now, for our final highlights […]

Cannes Daily Briefing 

Day 3 – 6.18.25  Your body is now a walking data center. Wearables and wellness tech are changing the way we think about performance in sports, turning us into our own personal coaches. Tech is reshaping how we define productivity, not just in training but in everyday life. So, what is the opportunity for brands […]

Cannes Daily Briefing 

Day 2 – 6.17.25  Live from Cannes: we’ve announced an exciting evolution in our partnership with Hootsuite, aimed at redefining how brands leverage AI for social and media intelligence.   Together we’re delivering end-to-end intelligence across earned and social platforms, now with enhanced journalist and outlet profiles, verified handles and audience insights.   Our Founder […]

Cannes Daily Briefing 

Day 1 – 6.16.25 Team PRophet is excited to be in Cannes, alongside over 100 team members from across the Stagwell network to kick off SPORT BEACH 2025. We got an early start to day one of the Cannes Lions International Festival of Creativity with swim club, led by our Founder and Global CEO, Aaron […]