Creator Spotlight

Creator Spotlight on Golloria George

Creator Spotlight on Golloria George

Golloria George Calls Forth Brands on Representation and Tone Inclusivity

“If you actually want to stand by inclusivity and have that be a pillar of the groundwork you do for your companies — stand by it.” 

Join Shira Lazar in a powerful conversation with Golloria George, a leading beauty content creator, as they discuss the importance of tone inclusivity in the beauty industry. Golloria shares her experiences of growing her brand, advocating for Black creators, and balancing support and accountability for beauty brands on representation. She also offers advice for up-and-coming creators on staying authentic while navigating partnerships, including her tips for creating standout GRWM (Get Ready With Me) videos.

Learn how her authentic passion and drive have paved the way for greater diversity in the beauty space, making it more inclusive for all creators. Don’t miss this inspiring discussion on the intersection of business, authenticity, and inclusive beauty practices!

“The best thing that you could do for yourself, your mental health and everybody else watching you is to be yourself, be different and exist unapologetically for yourself.” 

 



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The ‘Creator Spotlight’ series goes behind-the-scenes with the brightest creators and digital visionaries, uncovering their unique creative processes, challenges, and the “why” behind what resonates with their millions of followers. The series examines key topics for marketers such as strategies for driving authentic audience engagement, balancing creativity with business goals, amplifying brand storytelling through partnerships, and predictions on the future creator landscape.

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