PRophet Announces Strategic Alliance with LexisNexis® to Superpower Its Journalist Data for Enterprise Customers, Launches ‘Powered by PRophet’ White-Labeling Option for Agencies

As originally published on PR Newswire: NEW YORK, May 8, 2023 /PRNewswire/ — Stagwell (NASDAQ: STGW) Marketing Cloud’s PRophet, the first and only generative and predictive AI SaaS platform built by and for modern PR professionals, today announced an alliance with LexisNexis®, one of the world’s leading providers of news and business data, information and insights. This strategic alliance with LexisNexis® will […]

AI is Changing PR and Workflows

How many times have you spent hours applying filters, sorting through journalists, downloading media lists, and then crafting the single best pitch you’ve ever written, only to end up left unread and disappointed again? And how many times have you just cast a wide net and hoped for the best only to have the same […]

Breaking Down the ABCs of an Effective Pitch

Facing tight timelines and high expectations, many PR pros overthink their pitches. Ironically enough, pitching efforts can often be improved by taking a simpler approach — and what could be simpler than the ABCs? The next time you go out with a pitch, keep these “ABCs” in mind to ensure success. A: Attention-grabbing If your […]

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